Urban Betty Swaps Clothes for a Good Cause

What’s better than getting something new to wear? How about getting something new to wear, for free!
Urban Betty Salon owner Chelle Neff has held annual clothing swaps for years and this year marked a special milestone because it was the ten-year anniversary. Neff was familiar with the clothing swap idea and felt it might be something she wanted to explore. “We could totally have that here!”, said Neff.
Neff launched the event and added a charity component to benefit a local organization. All of the leftover clothing from the swap is donated to Austin’s SafePlace. SafePlace is dedicated to helping domestic violence and provides housing, healing, and support for those affected by domestic violence, and sexual assault and exploitation.
To be a part of the clothing swap event is really easy. “All you have to do is to participate is bring in some clothing to drop off. And it doesn’t matter how much clothing you bring and you can take as much as you want”, added Neff.
Since the Urban Betty Salon is open seven days a week the salon was shut down and the store turned into a clothing boutique for the day. All of the women who attended the event got to dig through the piles of clothing, shoes, and accessories to find their special treasures.
Shopper, and veteran swapper Sasha St. Martin was on the hunt for some new things and it solved another purpose for her. “I usually have a lot of clothes to give away and I usually need new clothes so it’s a good time to swap and it’s for a really good cause”, said St. Martin. She landed a couple of blazers some shoes and she was on the hunt for some new shirts.
Chelle is looking forward to next year’s event to help local fashion-minded gals grab and swap great looks for free. And Chelle dished on some other good news. A new south location is expected to open Spring 2018.