Tim Gunn, fashion industry expert, renowned co-host and mentor of Project Runway and Chief Creative Officer of Liz Claiborne Inc., will debut the Spring 2012 Lucky Brand Jeans Collection this weekend at Barton Creek Square.
The LIVE runway show will be this Saturday, April 21 at 1 pm at the Macy’s court. Seating is limited. Professional models will walk along side ‘real’ models who will be selected through the Lucky You Runway Contest. This is the second year for the national retailer and it is turning out some impressive crowds at selected shopping destinations.
PRE SHOW CASTING CALL:
If you think you can “Make it Work”, this Thursday, April 19, from 4 pm to 7 pm at the Lucky Brand Jeans Shop, you can walk the runway and possibly be selected to walk the runway for Saturday’s show hosted by Mr. Gunn. Participants selected to be on the runway will have a full backstage experience, complete with runway lessons.
The casting team is looking for real women and men from all walks of life. Not everyone will be chosen, but ALL shapes, sizes and ages will be considered.
“To those considering attending the casting, I would say, don’t be shy! If you’ve ever worn a pair of jeans, you can walk our runway.” says Leah Caruso-Salak, Director of Marketing and Special Events for Liz Claiborne Inc., and co-host of the event. “We hope that everyone will feel as comfortable attending the casting as they do attending the fashion show.”
“This event is the ultimate reality experience—seeing real fashion, on real bodies,” says Tim Gunn, “I commend Lucky Brand Jeans for recognizing how stunning all shapes, sizes and ages can be with the right fit.”
Guests who purchase $100 or more at the Lucky Brand Jeans store at Barton Creek Square between April 15th and April 21st will be professionally photographed with Tim Gunn on the runway, and will walk away with a limited edition Tim Gunn signature tote (shown left).*
* Limited time only, while supplies last.
About Lucky Brand Jeans
Lucky Brand designs and produces jeans, sportswear, knits, wovens, outerwear, T-shirts and active wear. Additional Lucky Brand licensed products include swimwear and accessories for men and women. The Lucky Brand collections are carried at better department and specialty stores, and at more than 183 company-owned stores nationwide and three internationally. The complete collection can be viewed at luckybrand.com