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It was a busy fashion week in Austin… the annual University of Texas fashion show with famous stylist Brad Goreski making an unexpected appearance then Project Runway mentor Tim Gunn hosted the Lucky Brand Jean fashion show at Barton Creek Square on Saturday. How much more fashion royalty can one city handle? From the crowded Macy’s court, Tim Gunn was welcomed by a very enthusiastic crowd waiting to be entertained and educated from the man who is known for his “make it work” slogan. The fashion show certainly had something for everyone as all ages were well represented from young teens to 50+. Professional models walked along side some of Austin “real life” folks who won a casting call a few days before the event. Tim talked during each model set and explained to the crowd how each look and trend was styled. One mother and daughter duo wore the same floral top…two looks, and age-appropriate for both. A single plaid shirt was also styled a couple of different ways with Nancy, a 50+ model wearing it with jeans accessorized with a saddle colored belt while she stood next to a handsome 20′s male model who wore it with with a tailored blazer. Fantastic! Tim also talked about some popular trends for women. He shared that women should be careful about wearing Capri pants and wearing trends that may appear a bit too young if you are over 35. His advice was to be patient selecting your look and take the time to try things on. Your instinct should tell you if it’s a buy or not. After a lengthy picture session with his fans including Austin’s own Ross Bennett of the current NBC’s Fashion Star show, Mr. Gunn said he would like to return to Austin. Hopefully, he will make those plans work. Posted in Austin Fashion Events, Austin Fashion News | No Comments »
To get up to speed on the Austin fashion scene, Cheryl assigned for me to cover one of Austin’s biggest fashion events, the annual University of Texas Fashion Show Guests and judges were members of the Austin glitterati including Ross Bennett currently killing it on NBC’s Fashion Star, Lauren Polt owner of Chicka-d who just scored a national deal with Kohls, Kate Risinger PR Director at By George, Sergio Guadarrama of Celestino, Christina Guy of Tikini Hut and guest of honor Carla McDonald, host of YNN’s Arts Minute and CEO and founder of PR firm Dynabird. Despite the Austin celebrities in the house, I think for many people one of the most thrilling moments of the evening was when they announced that Brad Goreski, stylist, author of Born to be Brad, star of It’s a Brad Brad World and notoriously former assistant of Rachel Zoe, was in the house! For me this is a HUGE celebrity siting as I love Brad, his styling AND his personal style. I will be hitting up Barnes and Noble for my copy of Born to be Brad today! The collections were influenced from everything from carnival, color blocking, Casablanca, with a bit of kitsch and fantasy mixed in. My personal favorite was a collection from Chandler Hamilton which I would describe as influenced by the Great Gatsby circa now. Janie Kang, who won the overall collection category, had prints that made me want to immediately jet off to the Hamptons. By far I thought the most stunning piece of the evening was a black, cropped, feather jacket from Andrea Salazar. But enough about me, on to the winners: Knitted Fabric: Evening Gown: Bridal: Technical Design: Most Marketable: Innovative: In addition to the fabulous show, the University Fashion Group announced a new scholarship program, the Johnathon Shakarisaz Scholarship Fund for the Pursuit of Excellence in Fashion. Jonathan was the winner of the “Most Well Constructed” award at the 2012 Senior show and he promptly handed over award his money to assist next year’s classes in getting the fabrics they need. TexStyles, a local “Designer Fabric Showroom run by a Designer, for Designers and Future Designers,” also donated $3,000 to the scholarship fund in furtherance of more fabric choices for Austin’s next top designers! Watch the UT Fashion show again from our LIVE! Webcast. Enjoy! Posted in Austin Fashion News, UT Fashion Show | No Comments »
LIVE! Thursday, April 19 at 8 pm CST – Austin, TXSee the 2012 Class of Fashion Designers present their collections in their final show called, “Contour”. See below. Thank you to the University Coop and the University Fashion Group for supporting Fashionably Austin’s webcast of tonight’s show..
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The LIVE runway show will be this Saturday, April 21 at 1 pm at the Macy’s court. Seating is limited. Professional models will walk along side ‘real’ models who will be selected through the Lucky You Runway Contest. This is the second year for the national retailer and it is turning out some impressive crowds at selected shopping destinations. PRE SHOW CASTING CALL: If you think you can “Make it Work”, this Thursday, April 19, from 4 pm to 7 pm at the Lucky Brand Jeans Shop, you can walk the runway and possibly be selected to walk the runway for Saturday’s show hosted by Mr. Gunn. Participants selected to be on the runway will have a full backstage experience, complete with runway lessons.
The casting team is looking for real women and men from all walks of life. Not everyone will be chosen, but ALL shapes, sizes and ages will be considered. “To those considering attending the casting, I would say, don’t be shy! If you’ve ever worn a pair of jeans, you can walk our runway.” says Leah Caruso-Salak, Director of Marketing and Special Events for Liz Claiborne Inc., and co-host of the event. “We hope that everyone will feel as comfortable attending the casting as they do attending the fashion show.” “This event is the ultimate reality experience—seeing real fashion, on real bodies,” says Tim Gunn, “I commend Lucky Brand Jeans for recognizing how stunning all shapes, sizes and ages can be with the right fit.” Guests who purchase $100 or more at the Lucky Brand Jeans store at Barton Creek Square between April 15th and April 21st will be professionally photographed with Tim Gunn on the runway, and will walk away with a limited edition Tim Gunn signature tote (shown left).* * Limited time only, while supplies last. About Lucky Brand Jeans Lucky Brand designs and produces jeans, sportswear, knits, wovens, outerwear, T-shirts and active wear. Additional Lucky Brand licensed products include swimwear and accessories for men and women. The Lucky Brand collections are carried at better department and specialty stores, and at more than 183 company-owned stores nationwide and three internationally. The complete collection can be viewed at luckybrand.com Posted in Austin Fashion News | No Comments »
Posted in Austin Fashion Events, Austin Fashion News | No Comments »
One year Badgley Mischka designs were shown and another Zac Posen’s collection was featured. The models were some of Austin’s most prominent VIPs. They strutted down the runway in Spring’s newest looks from all the top-name designers. Of course there were more than a few audience members who could have easily hopped onstage in their designer duds.The auction gave attendees the opportunity to win exciting prizes while donating to a worthwhile cause. One package that was of particular interest was the New York Fashion Week experience. It sold for more than $15,000!! “We are so pleased with our fifth annual Fashion for Compassion results and the incredible support we had this year,” said Carmine Salvucci, chief development officer for the Austin Children’s Shelter. “We celebrated with a record-breaking 400 people including 62 prominent local family models! And thanks to the generous support of Mercedes-Benz of Austin, Saks Fifth Avenue, the Cain Foundation and so many others, we more than doubled our sponsorships and ticket sales this year! This will provide critical support for the physical, mental health and other needs of the abused and neglected children in our care.” Raising money for underprivileged children and looking fabulous doing it, that is what Fashion for Compassion is all about.
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The annual University of Texas Fashion Show is one of the most anticipated fashion events in town. Call it a rite of Spring. The young creative senior designers are fueled by the excitement, deadlines and adrenaline to get to show day every April. The fashion show is the end of a fashion project for some but the start of a career for others. The event has grown substantially through the years. In 1997, the first UT fashion show was produced. According to Eve Nichols, UT Program Director, Apparel Design department, the event was a small gathering of students and friends/faculty and there wasn’t that much hype. More like going to your child’s dance recital. A couple of years later when it moved to the Frank Erwin Center, attendance soared and it became a full city-wide press covered event. You can expect more than four thousand people to attend the show and the best part?…is that it admission is FREE! In 2010, Fashionably Austin started webcasting the show and it enabled even more friends and family to enjoy seeing their design student walk the runway. Fashionably Austin will again webcast the show. The students named their show Contour. The collections from the twenty-three senior designers will be featured and the pieces/collections will also be competing for numerous awards. Best overall collection, best marketed collection, best bridal design, etc. Some of these designers will take their awards and continue to work in the fashion business in the form of internships at some for some of the top fashion houses in New York and beyond. One UT grad, Ross Bennett is now a cast member in the highly rated NBC show Fashion Star. He is not shy of his UT Texas roots and has, I think, won the heart of Texas judge Jessica Simpson. We look forward to another great show!
Thank you so much to the University Coop for supporting the Fashionably Austin Webcast and the Class of 2012.Thursday, April 19, 2012 – 8 pm. Doors to the Erwin arena open at 7:15 pm. Meet the 2012 University of Texas Fashion Designers!!
Hometown: Austin, Tx Favorite Designers: Heidi Slimane, Rick Owens, Jean Paul Gaultier Denim and Knit inspired collection of extreme tailored goods for the man who already has everything but needs something new to wear out. I was dissatisfied with the run of the mill clothing made available to me and sought to bring high end it mens fashion at a more reasonable price point to the forefront. It looks expensive, but is relatively easy to wear and even easier to make. Celean simple lines and effortless execution of complex ideas. I love construction, I will leave aesthetics to the wearer… make it your own now! Previous Industry Experience: Produced a graphics based T-shirt line, buyer for local Austin boutiques, Consultant for Mens International Clothing Markets, personal stylist Launch a fashion Empire and consult fellw designers in production and design. Plans after graduation: Seriously pushing to go to McCombs School of Business for an MBA in Supply Chain!
Hometown: Mansfield, TX My collection is “rebirth” in latin, which is essentially what happened during the design process. Starting completely over mid-semester, I decided to go with my gut feeling and incorporate shiny fabrics, slinky knits and girlie touches. My inspiration derives from all of the influential confident women in my life, which is exactly who would wear it. Previous fashion experience: I had a fantastic experience interning with Jessica Ciarla of Austin’s CIARLABride. She taught me so many things from running your own business to small technicalities like cutting silk charmeuse! Plans after graduation: Moving to the big apple to intern with Lola Haze, a lingerie designer! Favorite Designers: Giambattista Valli, Givenchy, BCBG and Alexander Wang just to name a few.
Hometome: Argyle, TX The Empowerment Line is a Haiti inspired collection representing the growing movement behind providing artisan opportunities in the 4th world nation of Haiti. Three unique looks created solely with leather, coffee-dyed harem cloth, and burlap; this line portrays the strong, rugged spirits of our beautiful artisan women. The one-of-a-kind, custom-made jewelry pieces featured in the Empowerment Line were hand crafted by the very talented metal artisans of Haiti themselves. My intent in the creation of this line was to inspire people to donate and be a supportive partner in allowing the artisan opportunities of Haitian Creations to expand and flourish. For more information on donating and supporting this movement, you can visit www.haitiancreations.com. Previous fashion experience: I have been a stylist and events coordinator at Madewell for more than two years. I love this brand and have learned so much from my experience. Plans after graduation: I will be moving to Haiti full time to work directly with the artisan women of Haitian Creations. I will be working on design concepts for the brand, teaching the women how to make these products, and working with an amazing team of people trying to make a difference in this beautiful 4th world nation.
Hometown: Grand Prairie, TX The Cold Queen Collection is filled with feminine silhouettes, soft textures, and peek-a-boo details all with a cold bite. Icy colors and sharp lines give a hint of edginess and sharpness proper for any queen.
Hometown: Plano, TX I’ve had the opportunity to travel a lot in the past year and for me that was the biggest creative stimulus. Sūtra was inspired by Argentinian and Indian architecture. I wanted to explore new mediums, and play with textures and different proportions. By pushing myself technically and creatively, I still wanted to stay true to my personal aesthetic. This collection is very much for the New York woman who wants luxe separates that can be mixed and matched and taken from day to night. Incorporating lace, silk and leather I created multi-functional pieces and can stand alone or together Previous fashion experience: Interned for Dezine News Accessories in Dallas, interned at Marc Jacobs International in New York, and have also worked at Mercedes-Benz Fashion Week in New York for Spring 2011 and Fall 2012 runway shows. Plans after graduation: That is the million dollar question! I plan on moving to New York to pursue a career in the fashion industry. Favorite Designers: Marc Jacobs, Riccardo Tisci, Alber Elbaz, Jack McCollough and Lazaro Hernandez of Proenza Schouler.
Hometown: Round Rock, TX Spinnerette was inspired from my fondness of street fashion. It is cartoony Kings Road punk tempered with the colors and hodgepodge aesthetic of Japanese street fashions like Harajuku, more specifically the subsets known as fairy kei and dolly kei. The namesake is derived from the Hello Kitty-esque icon, a personified bow with spider appendages that will be featured as a print on the clothing. Subversive and sweet, the Spinnerette collection was created for adolescent girls who want to look unique, even within their own style tribe. Favorite Designers: Jun Takahashi, Meadham Kirchhoff, Vivienne Westwood, Elsa Schiaparelli, Olek
Hometown: Conroe, TX My collection is inspired from the sleek silhouettes of the early 1960′s. The colors and silk fabric inspirit the waters of the Côte d’Azur. The pieces in the collection are resort wear intended to be worn by ladies on holiday traveling to fabulous destinations. Favorite Designers: Milly of New York Plans after graduation: I will be moving to Los Angeles to pursue a career in fashion design.
Hometown: Austin, TX My inspiration began from contrasting images of things that were sweet and delicate to strong and hard. I wanted to create a visual design and silhouette for a woman that would exhibit her femininity and strength. I have chosen to use knit fabrics for the tops that would cling to the body and woven linen for the bottoms to give more structure. The kind of woman I want to wear these clothes is one who is playful and wants to feel confident in her clothes. She walks into a room and people notice her, her beauty and her strength. Previous fashion experience: I have worked at New York Fashion Week February 2010, interned with Austin Fashion Association, interned with Rachelle Briton Designs, worked at Austin Fashion Week, Tribeza Style Week, and was a sales associate at Nordstrom’s. Favorite Designers: Marc Jacobs is a great of mine, Nicolas Ghesquiere for Balenciaga, Donatella Versace, Michael Kors, Ricardo Tisci for Givenchy, Frida Giannini for Gucci, and Alber Elbaz for Lanvin Plans after graduation: To work on my portfolio and get the best job I can working in the industry, no matter what city that may be in.
Hometown: Beaumont, TX I was inspired by the form and shape of six different types of mushrooms and translated the contour into my designs. I also focused on the decomposition aspect of fungi and chose to illustrate that by contrasting opaque fabrics with transparent fabrics. Lastly, I was inspired by the psychedelic color scheme that brings my collection to life. My client is a fun, daring and confident woman who is not afraid to be a little quirky and love every curve of her body. Previous fashion experience: Design Internship with Dania Heller in Tel Aviv, Israel Favorite designers: Betsey Johnson, Balmain, Valentino Plans after graduation: Internship in Austin, Texas (not yet decided with whom) and then the world!!
Hometown: Haltom City, TX My collection was inspired by Buffy the Vampire Slayer, Xena the Warrior Princess, and gothic architecture,. It plays with layering of leather, texture, and is very dark. It introduces a contradicting theme of constriction versus freedom and exhibits the feeling of maximalism using minimalist ideas. none I interned with Chromat and Rolando Santana in New York last summer. Favorite Designers: Rick Owens, Hussein Chalayan, Gareth Pugh, and Ricardo Tisci
Plans after graduation: I plan experience the New York fashion industry.
Hometown: Dallas,TX
Major: Apparel Design
Minor: Business
Name of Collection: Under the Crosshairs
My inspiration for my collection is espionage/spy work mixed with elements of tailored ready to wear.
I have two tailored men’s wear looks created by combining elements of technical fabric and pattern manipulation highlighted with one tailored avant grade women’s look. Previous fashion experience: I interned at XVada, an apparel print shop in Dallas during the summer of 2009.
While attending UT, I interned with an apparel brand called Kirin Clothing Collection. “ Favorite Designers: Yohji Yamamoto, Rei Kawakubo, Issey Miyake, John Galliano, Alexander McQueen, Gareth Pugh,
Plans after graduation: I will continue my studies in fashion and the arts while finding a job that will expand my horizons.
Hometown: Austin, TX Name of Collection: Three Faces West
Three Faces West is a collection inspired by the spirit and aesthetic of the old west, the ghost towns that still remain and the desert. The garments incorporate relevant details, such as crow feathers and fringe, that reminisce upon and stir thoughts of the era and locations on which the collection is based. These fall/winter pieces are created from leather and suede, and have a luxurious, natural feel. The woman who will wear my garments is sophisticated, savvy, collected and simply cool, for lack of a better word. She enjoys indulging in quality clothing and is always conscious of her appearance and looking sharp and pulled together. She likes garments that stand out and have an edgy feel. Well-spoken and an art enthusiast, this woman is between the ages of 20 and 35 and works in a creative field like graphic design. Collection featured in student filmmaker’s film project, titled “Beautiful.” Previous fashion experience: With my interest in fashion journalism, much of my experience is centered around fashion writing. I currently work as a style columnist for the online community news source, The Horn, and am a writer and stylist for the student-run online fashion magazine, Spark. I have interned for College Fashionista as well, documenting well-dressed students on campus, and have had the opportunity to assist on set at photo shoots for Tribeza magazine and for freelance stylist Cristina Facundo as an intern. To further my design experience, I spent a summer interning for local patternmaker Stephanie Merzon. As a member of the University Fashion Group, I have worked backstage at events in the Austin and university fashion scenes.
Favorite Designers: I pretty much love everything that walks down the runway at Balmain, Rodarte and Proenza Schouler, to name a few.
Plans after graduation: I hope to spend the summer interning in New York City as an editorial or fashion intern for a magazine.
Hometown: Austin, TX
Major: Apparel Design
Minor: Business
Name of Collection: Blooming Business
My collection brings together jewel tone jersey knits with a floral screen printed stretch lace and cream linen. It is a spring collection inspired by impressionist paintings and the floral print on the lace. I used floral shapes and textures in my collection to dictate silhouette, seam lines, and embellishments. This collection is geared towards professional women aged mid 20′s to mid 30′s who live in small cities or medium sized towns and work at small firms or offices. These clothes could also be worn by women in larger firms for casual Friday to look relaxed while still meeting the business fashion requirement.
Favorite Designers: Betsey Johnson and Madeline Vionnet
Plans after graduation: A short internship at an independent tailor for high end men’s wear. Network with local designers.
Hometown: Seoul, South Korea & Corpus Christi, TX
Major: Textiles and Apparel Design Business Foundations
Name of Collection: Rêves
My inspiration comes from a violent dream I had, which is the name of my collection in French. With the full moon on 8th of January and Neptune in Pisces quickly approaching, I’ve been having the weirdest dreams. This particular one, I randomly saw this beautiful quartz growing out of forest of black dirt. With this visceral reaction, I had to translate it into my achromatic collection. I’m using black silk chiffon, faux mohair fur, and wool to symbolize the natural and organic concept of my inspiration and vinyl and faux leather to symbolize something of more structure and architectural texture. I can see women and men of strong sense of self, feminism, and art wearing my pieces. Powerful women of our generation that can see the beauty that lies in the darkest forms of art and nature that are able to transcend feministic views into something of more masculine. “-
Previous fashion experience:
-Mercedes Benz Fashion Week in New York for six seasons for Lela Rose, Timo Weiland, Project Runway, and Vassilios Kostetsos.
- Internshipwith Timo Weiland for FW 2011 - Internship with Dog & Pony Boutique with buying, styling, event planning, etc. - Buyer for Buffalo Exchange, TX1 - Fashion production for Austin Fashion Week and local shows. -Internship with a local/NY stylist, Brandy Joy Smith.
Favorite Designers: AF Vandervorst, Johnny Johansson (Acne), Alexander Wang, Alexander McQueen, Ann Demeulemeester, Raf Simmons (Jil Sander), Rick Owens, Gareth Pugh, Damir Doma, Giuliano Fujiwara, Junya Watanabe, Rei Kawakubo (Comme Des Garcons), Francisco Costa (Calvin Klein), Riccardo Tisci (Givenchy), Nicola Formichetti (Thierry Mugler), Haider Ackermann, Hussein Chalayan, Helmut Lang, Rad Hourani, Tatsuro Horikawa, Kimberley Ovitz, Jack McCollough and Lazaro Hernandez (Proenza Schouler), Yoji Yamamoto, Kate and Laura Mulleavy (Rodarte)
Plans after graduation: My ideal plan would be to leap across Atlantic go intern in London or Paris, but to save some troubles, I’m going to move to New York and explore more in the industry and build up a network that would allow me to gradually move to Europe in the future. I want to intern with a major design houses in New York with flat patterning/draping/illustrating but I would be open to doing some styling/accessories/buying/writing.
Hometown: Sinton, TX I was heavily inspired by the movie Casablanca and the 1940s Era in general. I love the timeless lady like cuts that dominate this time. For my collection I focused on creating resort wear that is classic, confident and luxurious for the modern fashionista.
Previous fashion experience: Internships with Austin-based Chicka-d and CIARLAbride
Hometown: Houston, TX
Major: Apparel Design
Minor: Business Foundations
Name of Collection: stay calm and carry on
I took inspiration from the Aria Hotel’s (in Las Vegas) interior architecture. It was very organic and everything from the ceilings to the walls to the countertops stood out to me. I was also inspired laser paper cutouts. My fabric choices are sheer, silk organza, silk charmeuse, cotton gabardine, wool jersey, and ostrich feathers that I dyed. The kind of woman that I could see wearing my collection would be the kind of feminine, young lady that would go to galas at the MET or enjoy dressing a little fancier down the street in the Upper East Side. A young woman who might resemble Elizabeth Olsen.
Previous fashion experience: Mary E. Gearing Scholarship in Human Ecology, 2011- 2012
C.J. Davidson Scholarship Fund, 2010 – 2011; Junior Achievement Scholarship Award, 2008-2009
Previous fashion experience: I’ve dressed at NYFW for Timo Weiland and Lela Rose for Fall 2012 and Spring 2012 seasons. I also worked for the Front of House for Project Runway Finale last season. I’ve done a pattern-making internship with Stephanie Merzon my sophomore year.
Favorite Designers: Vera Wang, Krikor Jabotian, Elie Saab, Gary Graham
Plans after graduation: After I graduate, I would like to land an internship in New York that is focused on designing spectacular dresses and landing full-time employment.
Hometown: Houston, TX
Hometown: Austin, TX
Hometown: Austin, TX
Hometown: McAllen, TX My collection “Mercado” is Spanish for market. It combines culture, passion and modernized 18th century mens and womenswear silhouettes. I use Salvadoran textiles in garments that have period dress influences in structure, but include modern twists. I’m half Salvadoran and had the opportunity to not only perform in but also design for a play that was set in the 18th century so those two things combined were the source of my inspiration and can represent me as a person and as a designer. Previous fashion experience: Plans after graduation: I hope to intern for another designer in New York. I’d also eventually like to intern or work for a costume designer because I’d like to keep costuming in my future.
Hometown: Houston, TX The coat collection is inspired by the intricate designs of the characters’ attire from a role playing game (RPG) series called Final Fantasy. I wanted to bring the bold computerized designs to reality by making it wearable and realistic. Origami folding methods from the Shadowfolds book were used for the surface texture of the coats. Also, I was inspired by designer Jil Sander for her creative way of constructing her coats and forming different shapes to make her designs unique and functional. Previous fashion experience: I interned with Stephanie Merzon during the past summer. I learned how to create slopers, drafted custom patterns for various clients and companies, cut and label patterns properly, grading patterns, and sewing some mock ups and clothes after making the patterns. The experience gave me helpful techniques for flat patterning more efficiently and getting accustom to the curvatures and shapes of patterns. Favorite Designers: My favorite designers are Valentino, Jil Sander, Madeleine Vionnet, and Stella McCartney. Plans after graduation: I plan on finding a job or internship here in Austin or apply for graduate school.
Hometown: San Antonio, TX My collection was inspired by 60′s dance music, the party life of young women. Flirtatiousness is featured in the collection which will certainly get your attention. Plans after graduation: I’d like to have some time to travel on my own. It’s something that I’m already saving for and so, come January, I’ll be on a plane.
Hometown: Austin, TX This collection is intended to be an exploration of identity based on my childhood experiences. Favorite Designer: Charles Worth Plans after graduation: I plan to participate in more design internships with hopes to enter the fashion design industry.
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New York Fashion Week is a street style photographers dream, racing to capture the best of the best in the latest looks. Fashion Week is also the time when fashionistas are out in force, styling themselves from head-to-toe, to see who can get the most attention from the international press. From avant garde hats, to the highest heels (often switched to flats in a corner) and fabulous bags, the fashion elite of New York City pull out all the stops as they strut through the tents at Lincoln Center. As Fashion Week press, we spend hours each day waiting for the next show to start, and often, watching New York’s fashion editors, bloggers, and invitation-only guests walk to the next runway show is the best entertainment you could ever have. Trends from the Tents at New York Fashion Week
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When you live in Austin you know that during spring break hundreds of thousands of people make Austin a temporary home to attend SXSW. Since 1987 musicians have launched their careers, independent movies have premiered and now fashion events are a popular new component to the week-long list of events at SXSW. The first fashion-focused event was a three-day fashion blogger extravaganza. The Texas Style Council, created by Austin’s Indiana Adams who founded Adored Austin.com, provided an opportunity for fashion bloggers to connect, network, play and shop at their Social Media Conference. I actually covered the Texas Style Council event during SXSW from its inception (when it was just a small breakfast two years ago) and it has since turned into a fashion business marketing force that connects fashion bloggers from around the country and has grown from a handful of attendees to more than 250 registrants this year. The weekend began with a fashion blogger networking party in the stylish space on First Street by Austin City Hall. Meeting fashion bloggers from coast to coast and hearing their perspective on the latest fashion trends was refreshing and reminded me why I have loved reporting on the changes in the fashion business during my career. Saturday started off with small group discussions led by experts in fashion blogging and an afternoon shopping extravaganza featuring thrift, vintage and one-of-kind pop-up shops. The evening wrapped up with a glizy party and of course, more networking. Sunday featured top industry professionals at the Social Media Symposium. Topics included Think Local, Go National and Austin’s Matt Swinney from Austin Fashion Week/Launch 787 spoke. Other local speakers were Tolly Moseley from Austin Eavesdropper, and former Austin American-Statesman style writer Jean Scheidnes, who is now with Nieman Marcus. I was asked to be on the Amped up Writing panel with Caroline Waxler, Director of Digital Content for Lucky Magazine, Jessica Amason, Director of Community for Refinery 29, and Ann Colville Somma of Cult of Pretty. The Texas Style Council event wrapped up on Monday morning with Bloody Marys and manicures at Beauty Bar X. Time to return home, download pictures and have bloggers write their own recap stories from Austin, Texas….The Fashion Capital…even if it is just during Spring Break. Click here for a complete list of attendees and find new fashion blogs to love. Fashion Industry Pros Offer Blogging TipsPosted in Austin Fashion News | No Comments »
Friday the 13th comes three times this year, so to celebrate the day of suspense, fear of black cats and just all around bad luck, it was a perfect opportunity to put on a fashion event and take away the bad karma for a fashionable night out on the town. So when the crowd gathered at The Sugar Factory for the Friday 13th Fashion Massacre they were treated to a fashion show featuring eclectic and edgy looks, perfect for the evening’s theme. The event was a come and go affair, with the Friday the 13th slasher / horror movie theme carried throughout many of the collections. The event also celebrated a new milestone for several Austin designers who have joined forces to display their one-of-a-kind creations at The Sugar Factory, a boutique owned by world-renowned jewelry designer Gay Isber. The boutique features Isber’s designs as well as 16 other designers and can be booked for jewelry parties for a girl’s night out.
Clothing Designers: Jewelry Designers: Personal Adornments Jewelry by Beth McElhaney Evelyn Christensen E.T.C. Designs
Models were provided by Butterfly Entertainment Makeup by Lecia Harkins & Coby Simcoe Posted in Austin Fashion Events | No Comments » |
   
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